One of the most respected advertising agencies, Pittsburgh, Pennsylvania-based Marc USA announced a new startup program for startup entrepreneurs. The program, Marketing Sparks, encourages business development, with novice entrepreneurs learning from senior marketing experts. The intent of Marketing Sparks is to nurture startup entrepreneurs with strategies and tactics to optimize the probability of success and growth.
According to Michele Fabrizi, CEO and President of Marc USA, “Similar programs in Boston and elsewhere have shown that great marketing and communications provided early in the business lifecycle can improve the odds of attracting the best customers, employees, and investors. “Pittsburgh has such a vibrant start-up community, and we want to do all we can to support their efforts.”
Marc USA brings together startup entrepreneurs and an all-star lineup of renowned business professionals into a consulting and collaborative effort. Local experts knowledgeable in strategic initiatives, creative vision, and traditional and digital media and Marc USA personnel take part in the focused effort.
Fabrizi acknowledges there’s overwhelming support for the program, with PNC Financial Services Group taking part. The success has been overwhelming that the word of the program is capturing the attention many other major firms in Pittsburgh.
Marc USA is an integrated organization that uses cognitive science to discover innovative marketing insight. The insight serves as the foundation for contemporary creative ideas. The founder of Marc USA is a world-renowned entrepreneur, Mark Sparks. Graduating from high school in 1975, Mark Sparks has brought creative visions and success to the 12 startup ventures he’s partnered with.
A man of faith, “God gives us challenges and devastating circumstances so we understand the responsibilities that come with success and to keep us humble,” according to Mark.